Selected work

Not everything, only what says something. Five projects, and after them the companies we have worked with over the years.

Selected work

AUTOMOTIVEToyota · Lexus

Toyota · Lexus

CHALLENGE
Support multiple brands and external CRM systems without making that dependency a single point of failure for app access.
WHAT WE DID
Fleet management and customer apps
RESULT
A unified server foundation across the group’s brands and a product that grew to roughly 120,000 registered users.
YEARS
Partnership since 2015
PRODUCTMasakal

Masakal

CHALLENGE
Build an end-to-end pilot that brings the driver app, backend and admin system into one product foundation.
WHAT WE DID
Brand, product design, full development
RESULT
A pilot foundation combining the driver app, backend and admin interface as one product.
YEAR
2026
PRODUCT AND OPERATIONSRing

Ring

CHALLENGE
Build a new product from the ground up, with the mobile app and management system developed in parallel.
WHAT WE DID
Product design, app and dashboard
RESULT
A React Native app alongside a server and management system, with builds for both iOS and Android.
YEAR
2026
TELECOMPartnerTV

PartnerTV

CHALLENGE
Enable convenient control of the set-top box directly from the PartnerTV app, without relying only on the physical remote.
WHAT WE DID
Developed a dedicated set-top-box remote plugin and integrated it into the app.
RESULT
A digital set-top-box remote available directly inside the app and integrated into the existing experience.
YEAR
2026
EDUCATION AND POLICYPISA 2025

PISA 2025

CHALLENGE
Turn the complex PISA assessment content into a clear, accessible page that students can easily understand and navigate.
WHAT WE DID
Research, information architecture, design and data visualisation
RESULT
An accessible, student-friendly PISA page that presents the assessment and its content in a clear and approachable way.
YEAR
2026

Case studies

  1. 01PISA 2025A results site for the international assessment, in Hebrew and English. Information architecture, design, data visualisation and full build.
  2. 02My LEXUS IsraelAn owner app for iOS and Android: vehicle file, service booking, service alerts, and a connection into the importer's systems.
  3. 03MasakalBrand, product design and full development. The same team from the first conversation to launch.
  4. 04PartnerTVThe viewing app and a remote-control plugin that links the phone to the screen. High-scale work against systems already in place.
  5. 05RingAn app and an operations dashboard built together, on one design language and one set of data.

We have also worked with

  • Toyota
  • Lexus
  • Phoenix Insurance
  • Assuta Medical
  • Cynet
  • Theranica
  • Personetics
  • Matrix
  • Autodesk
  • Partner
  • Tel Aviv University
  • PISA

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